Permirus Pets, LLC was start by biomedical engineer Jill Mari Embry. After moving to the country, in Somerville, TN, Jill was faced with many new challenges while adapting to country life. As a suburbanite, Jill had always walked her Norwegian Elkhound Charlie on a leash. When he was able to run free, he found that going in the pond, rolling in the manure pile, followed by the dirt arena and dead stinky animal was a great way to spend his days. Having never had to bath Charlie before, relying on groomers, Jill did not know what she was in for. It took over 20 minutes, she was soaked, she couldn’t get around his head, so he still stunk, or his belly, so he was still dirty.  After trying this  a couple of times, she decided to go inside and design something to solve her problems. She wanted something that would allow her to stay reasonably dry, use whatever shampoo she wanted and would not shot out  a jet of water, since both Charlie and one of her horses Harley were afraid of the spray of the hose. That was how The Magician Curry Wash came about. Jill used money she made from selling medical device patents to a former employer to fund the company. She currently is the sole employee, handling everything from working with the manufacturer, quality, packaging, marketing, sales and new designs for new products.